Whatever you’re selling, we’ll help you sell more.

Get your online store in order with a Shopify partner who does it all – websites, sales integration, and marketing strategy.

You know what’s adorable?

That one time you thought all you needed was a simple Shopify website and the sales would just come rolling in

Back then, you believed launching a website was a magic trick that would instantly captivate customers and generate revenue. You assumed an online storefront alone could win hearts and wallets.

What a sweet, unjaded ecommerce brand owner you were.

You know what’s not adorable?

Disappointing sales, tech issue nonsense, and the embarrassingly loose grasp you have on
your website

But no judgment. It’s not you. It’s not even your products, it could be:

Crappy copy and outdated design
Clunky user experience
Sloppy SEO
Nonexistent sales strategy
Total lack of integration across platforms, backend, and POS
General overall “ew, I hate my website” feeling

Because “getting a website” is only a piece of the puzzle. Most designers don’t implement the entire ecommerce setup, so the business owner (ahem, you) is left on their own going “Now what the heck do I do with this and why isn’t it working?”

The good news

You just found yourself a team that will give you
everything you need for a successful Shopify store

We’re talking works at every touchpoint, increases revenue, and is driven by a smart, comprehensive strategy good

Shopify Websites

Your online store deserves a better front door. We’ll give you a killer custom Shopify website with all the bells, whistles, and integration you need (and none that you don’t). Each page will deliver the ultimate user experience with copy, design, and branding that resonates, and most importantly, back-end development that actually
freaking works.

Sales & Inventory Integration

Kiss chaos goodbye with unified sales channels that function seamlessly. We’ll build a backend that’s SEO-friendly, and hooked up everywhere from Google Merchant, to your Point of Sale system, to fulfillment, and inventory, and ohmygosh can you even imagine how amazing that’s gonna be!? All managed from one easy-to-use platform, because that’s how we do.

Marketing Strategy

Once everything else is a go, the only thing left to do is to get more eyeballs on your site. We’ll help you roll out a strategy to target your ideal customer, and draw them in with sales funnels, SEO, social media, and all the marketing services you need. Bam.

We know how it feels when everything is everywhere
and it’s hurting profitability

We’ve been there. That’s why we’ve spent the last 15 years perfecting the process of integrating it all – from copy, to design, to development, to sales. And we’re here to help you streamline the whole
shebang with extreme value at a fair price… just like we did for these past clients.

What Do our Clients Say?

We found our “go-to”

Cassie has exceptional knowledge and continues to be a wonderful teacher to me in many ways. I knew I could always depend on her to treat my requests with a sense of urgency and 100% commitment. Her proactive approach to customer service is something my company values and is rare in this industry. I tend to avoid having too many projects with one vendor, but Cassie’s proficiency allowed us to do so, saving us money in the long run.

Sarah H.

The Gambrinus Company, USA

No more hearing crickets

I was struggling to create the concise, ‘hit home’ kind of language I needed in my marketing message. Cassie collected really detailed information and gave me exactly what I needed the next day. I began having responses immediately where before, I had been hearing crickets. Cassie will help you express who or what your business is, clearly and concisely.

Sharlene Halbert

Relationship Coach, Barcelona Spain

From Silence to Success

I hired Cassie to audit my Shopify store. In the one hour that I met with her, I learned more than the 10 week coaching session I had just finished. Cassie is straight forward, kind, and gives such great clear feedback. I was blown away at her services and will continue to use her. I highly recommend Cassie if you are looking for someone who really does do it all.

Danielle Landry Erickson

Our portfolio

Attract, Engage, convert

Let’s get to the good part

working together

Our clients love our painless process. Here’s how we’ll get your *ish together:

Lay the groundwork

First, we’ll tackle your strategy, then create copy and design that’s compelling, authentic, and streamlined to move your customer to act. Your products will shine and the customer will know they’re in the right place. We’ll also give you a Brand Messaging Playbook to ensure you know exactly how to show up consistently across all platforms.

Build it

Most people don’t know much about backend development, but it’s where sites can fall apart. The good news is, it’s where ours thrive. We’ll develop your site to be intuitive and fully integrated with your point of sale systems, social media, inventory, Google Merchant, and more—built to work from the ground up.

Sell more

Our approach means every element works together to ensure more visibility, more traffic and ultimately more sales. From marketing strategy to SEO and ad management, everything will be working together to drive traffic to your site. And when they get there, they’ll have the best UX available. Then – and most importantly – they’ll convert. In droves.

The one-stop shop for your online store

Short of standing on the sidewalk twirling a sandwich board, we do (and have mastered) all foundational essentials every successful online store needs to thrive. Check ‘em out:

Why keep limping along, when we can build you a full-on runway?

If you wanna make $$ in e-commerce, you‘re gonna have to pull up your big business owner pants and level up your Shopify game. Straight4Ward Consulting & Marketing can help make it happen.

Our Blogs

What Does a Marketing Consultant Do?

16 May

In an era where 61% of businesses admit their marketing strategies fail to drive revenue, the pressure to stand out in crowded markets has never

What Is a Marketing Strategy?

15 May

If you’re running a business and you’re not actively thinking about your marketing strategy, you’re already behind the curve. In today’s ultra-competitive market, the difference

How to Increase Organic Traffic

5 Mar

Let’s face it: Organic traffic is the lifeblood of any successful online business. It’s free, sustainable, and brings in highly qualified leads. But here’s the

10 ways to get more sales online

From the very first time someone sees your ad, every point on the user journey matters. Miss even one and you’ll lose sales. Get it right, and you can build the online sales machine you’ve always wanted.

Download the FREE Guide to learn ten ways you can get more sales – including optimizing your ads, emails, website, social media, and more.

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Cassie-Straight4Ward Marketing